FACE WASH
CETAPHIL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 9 in FACE WASH
Buying Intent
31
2nd in category
Brand Trust
51
index value
Brand Desire
6
index value
As of Aug ’26, CETAPHIL records a Buying Intent index of 31, placing it 2nd of 9 brands measured in FACE WASH. Its Brand Trust index reads 51 and Brand Desire 6. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | — | 2 | 2 |
| Jul ’26 | — | 3 | 2 |
| Aug ’26 | 51 | 6 | 31 |