FACE WASH

CHARMIS — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 3rd of 15 in FACE WASH

Buying Intent

3rd in category

Brand Trust

—

index value

Brand Desire

index value

As of Jun ’26, CHARMIS records a Buying Intent index of 21, placing it 3rd of 15 brands measured in FACE WASH. Its Brand Trust index reads — and Brand Desire 38. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

Open the live dashboard →How the Index works

12-month trend

Month	Trust	Desire	Buying Intent
May ’26	1	2	2
Jun ’26	—	38	21

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