FACE WASH
CHARMIS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 15th of 16 in FACE WASH
Buying Intent
1
15th in category
Brand Trust
1
index value
Brand Desire
—
index value
As of Sep ’26, CHARMIS records a Buying Intent index of 1, placing it 15th of 16 brands measured in FACE WASH. Its Brand Trust index reads 1 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’26 | 1 | 2 | 2 |
| Jun ’26 | — | 38 | 21 |
| Sep ’26 | 1 | — | 1 |