HAIR COLOUR
GODREJ — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 7 in HAIR COLOUR
Buying Intent
59
3rd in category
Brand Trust
28
index value
Brand Desire
77
index value
As of Aug ’26, GODREJ records a Buying Intent index of 59, placing it 3rd of 7 brands measured in HAIR COLOUR. Its Brand Trust index reads 28 and Brand Desire 77. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 4 | 14 | 13 |
| Oct ’25 | 15 | 13 | 15 |
| Nov ’25 | 39 | 10 | 18 |
| Dec ’25 | — | 5 | 3 |
| Jan ’26 | 16 | 2 | 11 |
| Feb ’26 | 6 | 13 | 12 |
| Mar ’26 | 51 | 35 | 46 |
| Apr ’26 | 80 | 49 | 72 |
| May ’26 | 94 | 60 | 86 |
| Jun ’26 | 32 | 33 | 40 |
| Jul ’26 | 78 | 85 | 90 |
| Aug ’26 | 28 | 77 | 59 |