HAIR COLOUR
GODREJ EXPERT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 6 in HAIR COLOUR
Buying Intent
59
2nd in category
Brand Trust
11
index value
Brand Desire
93
index value
As of Aug ’26, GODREJ EXPERT records a Buying Intent index of 59, placing it 2nd of 6 brands measured in HAIR COLOUR. Its Brand Trust index reads 11 and Brand Desire 93. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’25 | 3 | — | 2 |
| Mar ’26 | 51 | 50 | 57 |
| Apr ’26 | 80 | 42 | 72 |
| May ’26 | 90 | 59 | 84 |
| Jun ’26 | 16 | 24 | 21 |
| Jul ’26 | 73 | 71 | 85 |
| Aug ’26 | 11 | 93 | 59 |