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WASHING MACHINES

HAIER — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 6th of 17 in WASHING MACHINES

Buying Intent
206.14
6th in category
Brand Trust
178.58
index value
Brand Desire
190.66
index value
As of Sep ’26, HAIER records a Buying Intent index of 206.14, placing it 6th of 17 brands measured in WASHING MACHINES. Its Brand Trust index reads 178.58 and Brand Desire 190.66. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2561.0642.1457.86
Nov ’25128.90100.22120.28
Dec ’25124.6577.66110.33
Jan ’26106.1476.75100.44
Feb ’2696.8222.2567.74
Mar ’2636.0561.3656.07
Apr ’26119.8980.1893.98
May ’26114.7364.2498.16
Jun ’26150.97121.42150.87
Jul ’26185.45196.49214.22
Aug ’26142.39107.96134.14
Sep ’26178.58190.66206.14

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