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WASHING MACHINES

SAMSUNG — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 5th of 17 in WASHING MACHINES

Buying Intent
235
5th in category
Brand Trust
300
index value
Brand Desire
125
index value
As of Jun ’26, SAMSUNG records a Buying Intent index of 235, placing it 5th of 17 brands measured in WASHING MACHINES. Its Brand Trust index reads 300 and Brand Desire 125. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’25249152250
Aug ’2517879143
Sep ’25208374325
Oct ’25268458405
Nov ’25365306363
Dec ’25292427403
Jan ’26468139320
Feb ’26310424407
Mar ’2629787208
Apr ’26165214207
May ’26159389313
Jun ’26300125235

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