WASHING MACHINES
IFB — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 17 in WASHING MACHINES
Buying Intent
278.45
3rd in category
Brand Trust
277.28
index value
Brand Desire
222.29
index value
As of Sep ’26, IFB records a Buying Intent index of 278.45, placing it 3rd of 17 brands measured in WASHING MACHINES. Its Brand Trust index reads 277.28 and Brand Desire 222.29. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 94.62 | 105.53 | 111.05 |
| Nov ’25 | 160.88 | 95.33 | 141.16 |
| Dec ’25 | 134.55 | 88.78 | 120.10 |
| Jan ’26 | 120.83 | 133.20 | 143.26 |
| Feb ’26 | 93.40 | 85.18 | 99.69 |
| Mar ’26 | 96.02 | 92.43 | 104.61 |
| Apr ’26 | 22.81 | 178.14 | 112.10 |
| May ’26 | 95.78 | 153.66 | 140.37 |
| Jun ’26 | 337.18 | 172.27 | 281.31 |
| Jul ’26 | 258.80 | 343.90 | 335.91 |
| Aug ’26 | 288.97 | 316.49 | 339.07 |
| Sep ’26 | 277.28 | 222.29 | 278.45 |