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CREDIT CARDS

HDFC BANK — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 3rd of 16 in CREDIT CARDS

Buying Intent
20.11
3rd in category
Brand Trust
28.60
index value
Brand Desire
6.33
index value
As of Sep ’26, HDFC BANK records a Buying Intent index of 20.11, placing it 3rd of 16 brands measured in CREDIT CARDS. Its Brand Trust index reads 28.60 and Brand Desire 6.33. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2574.7776.3682.05
Nov ’2550.5649.0151.44
Dec ’2512.2013.8019.65
Jan ’265.38—2.72
Feb ’261.60—0.81
Mar ’2610.61—5.35
Apr ’264.257.956.97
May ’262.808.636.88
Jun ’264.1812.1318.29
Jul ’2622.0920.3424.32
Aug ’2637.7417.6130.47
Sep ’2628.606.3320.11

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