CREDIT CARDS
SBI CARD — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 4th of 16 in CREDIT CARDS
Buying Intent
18.51
4th in category
Brand Trust
23.47
index value
Brand Desire
6.86
index value
As of Sep ’26, SBI CARD records a Buying Intent index of 18.51, placing it 4th of 16 brands measured in CREDIT CARDS. Its Brand Trust index reads 23.47 and Brand Desire 6.86. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 99.52 | 107.93 | 113.14 |
| Nov ’25 | 11.06 | 27.46 | 20.68 |
| Dec ’25 | 37.00 | 192.34 | 128.17 |
| Jan ’26 | 63.31 | 40.15 | 54.19 |
| Feb ’26 | 107.02 | 123.21 | 113.59 |
| Mar ’26 | 114.33 | 66.21 | 96.12 |
| Apr ’26 | 35.25 | 2.63 | 21.94 |
| May ’26 | 22.80 | 90.22 | 60.84 |
| Jun ’26 | 6.67 | 12.82 | 11.54 |
| Jul ’26 | — | 9.82 | 5.99 |
| Aug ’26 | 41.80 | 46.46 | 49.87 |
| Sep ’26 | 23.47 | 6.86 | 18.51 |