BICYCLES
HERO — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 4 in BICYCLES
Buying Intent
162
1st in category
Brand Trust
217
index value
Brand Desire
74
index value
As of Aug ’26, HERO records a Buying Intent index of 162, placing it 1st of 4 brands measured in BICYCLES. Its Brand Trust index reads 217 and Brand Desire 74. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 99 | 99 | 111 |
| Oct ’25 | 87 | 132 | 123 |
| Nov ’25 | 166 | 283 | 251 |
| Dec ’25 | 354 | 286 | 347 |
| Jan ’26 | 301 | 243 | 302 |
| Feb ’26 | 369 | 506 | 491 |
| Mar ’26 | 364 | 357 | 402 |
| Apr ’26 | 108 | 177 | 160 |
| May ’26 | 340 | 438 | 434 |
| Jun ’26 | 171 | 202 | 204 |
| Jul ’26 | 121 | 81 | 113 |
| Aug ’26 | 217 | 74 | 162 |