REFRIGERATORS
IFB — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 6th of 16 in REFRIGERATORS
Buying Intent
138
6th in category
Brand Trust
103
index value
Brand Desire
162
index value
As of Jun ’26, IFB records a Buying Intent index of 138, placing it 6th of 16 brands measured in REFRIGERATORS. Its Brand Trust index reads 103 and Brand Desire 162. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | — | 2 | 1 |
| Jun ’25 | 11 | 4 | 8 |
| Aug ’25 | 22 | — | 12 |
| Sep ’25 | — | 9 | 6 |
| Oct ’25 | 3 | 6 | 5 |
| Nov ’25 | 1 | 7 | 6 |
| Dec ’25 | 6 | 66 | 40 |
| Apr ’26 | — | 32 | 18 |
| Jun ’26 | 103 | 162 | 138 |