REFRIGERATORS
SAMSUNG — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 3rd of 16 in REFRIGERATORS
Buying Intent
405
3rd in category
Brand Trust
244
index value
Brand Desire
480
index value
As of Jun ’26, SAMSUNG records a Buying Intent index of 405, placing it 3rd of 16 brands measured in REFRIGERATORS. Its Brand Trust index reads 244 and Brand Desire 480. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 621 | 339 | 534 |
| Aug ’25 | 874 | 352 | 673 |
| Sep ’25 | 855 | 472 | 738 |
| Oct ’25 | 917 | 439 | 760 |
| Nov ’25 | 590 | 537 | 629 |
| Dec ’25 | 530 | 266 | 438 |
| Jan ’26 | 469 | 264 | 419 |
| Feb ’26 | 252 | 248 | 279 |
| Mar ’26 | 71 | 94 | 92 |
| Apr ’26 | 347 | 279 | 349 |
| May ’26 | 416 | 250 | 377 |
| Jun ’26 | 244 | 480 | 405 |