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REFRIGERATORS — Brand Buying Intent in India

India’s Buying Intent Index · Sep ’26 · 21 brands measured

As of Sep ’26, LG leads REFRIGERATORS on Buying Intent among 21 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).

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REFRIGERATORS leaderboard

#	Brand	Trust	Desire	Buying Intent
1	LG	479.23	352.36	465.78
2	GODREJ	387.40	417.23	450.30
3	SAMSUNG	479.59	238.99	399.17
4	WHIRLPOOL	342.78	235.62	321.94
5	HAIER	234.76	146.53	213.97
6	ONIDA	171.18	154.59	189.90
7	IFB	133.78	165.60	165.69
8	KELVINATOR	19.44	111.02	67.70
9	LLOYD	46.75	42.34	54.68
10	CROMA	83.04	—	46.19
11	TOSHIBA	45.08	10.58	30.99
12	ELECTROLUX	23.55	21.74	25.74
13	PANASONIC	30.20	1.69	16.19
14	BOSCH	5.10	6.33	6.45
15	BLUE STAR	—	3.09	1.88
16	SANSUI	1.28	1.69	1.41
17	VOLTAS BEKO	—	1.69	1.03
18	TCL	—	1.69	1.03
19	VIDEOCON	—	1.06	0.64
20	THOMSON	—	1.06	0.64
21	MITASHI	—	1.06	0.64