REFRIGERATORS
WHIRLPOOL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 2nd of 16 in REFRIGERATORS
Buying Intent
443
2nd in category
Brand Trust
521
index value
Brand Desire
280
index value
As of Jun ’26, WHIRLPOOL records a Buying Intent index of 443, placing it 2nd of 16 brands measured in REFRIGERATORS. Its Brand Trust index reads 521 and Brand Desire 280. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 667 | 638 | 728 |
| Aug ’25 | 720 | 480 | 667 |
| Sep ’25 | 986 | 479 | 821 |
| Oct ’25 | 817 | 412 | 681 |
| Nov ’25 | 644 | 393 | 580 |
| Dec ’25 | 960 | 594 | 860 |
| Jan ’26 | 669 | 479 | 641 |
| Feb ’26 | 357 | 138 | 274 |
| Mar ’26 | 905 | 419 | 730 |
| Apr ’26 | 397 | 447 | 472 |
| May ’26 | 498 | 641 | 627 |
| Jun ’26 | 521 | 280 | 443 |