REFRIGERATORS
SANSUI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 16th of 21 in REFRIGERATORS
Buying Intent
1.41
16th in category
Brand Trust
1.28
index value
Brand Desire
1.69
index value
As of Sep ’26, SANSUI records a Buying Intent index of 1.41, placing it 16th of 21 brands measured in REFRIGERATORS. Its Brand Trust index reads 1.28 and Brand Desire 1.69. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 3.63 | 2.00 | 3.05 |
| Jun ’25 | 3.99 | 4.90 | 5.73 |
| Sep ’25 | 18.57 | 3.84 | 13.85 |
| Oct ’25 | 5.58 | 2.86 | 5.76 |
| Nov ’25 | — | 3.33 | 2.03 |
| Apr ’26 | 31.50 | 22.00 | 28.05 |
| May ’26 | 21.45 | — | 11.80 |
| Jul ’26 | 29.34 | — | 16.10 |
| Aug ’26 | 10.46 | 3.62 | 8.15 |
| Sep ’26 | 1.28 | 1.69 | 1.41 |