FANS
MAGIC — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 10th of 14 in FANS
Buying Intent
2
10th in category
Brand Trust
—
index value
Brand Desire
4
index value
As of Jun ’26, MAGIC records a Buying Intent index of 2, placing it 10th of 14 brands measured in FANS. Its Brand Trust index reads — and Brand Desire 4. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 20 | 12 | 17 |
| Apr ’26 | 1 | — | 0 |
| May ’26 | 1 | 6 | 5 |
| Jun ’26 | — | 4 | 2 |