DIVERSIFIED
MAMAEARTH — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 27th of 63 in DIVERSIFIED
Buying Intent
19
27th in category
Brand Trust
1
index value
Brand Desire
36
index value
As of Aug ’26, MAMAEARTH records a Buying Intent index of 19, placing it 27th of 63 brands measured in DIVERSIFIED. Its Brand Trust index reads 1 and Brand Desire 36. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 2 | 4 | 3 |
| Nov ’25 | — | 7 | 4 |
| Dec ’25 | 2 | — | 1 |
| Jan ’26 | 2 | 2 | 2 |
| Feb ’26 | — | 8 | 5 |
| May ’26 | 4 | — | 2 |
| Aug ’26 | 1 | 36 | 19 |