FURNITURE
MODERN — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 9th of 22 in FURNITURE
Buying Intent
5
9th in category
Brand Trust
7
index value
Brand Desire
2
index value
As of Aug ’26, MODERN records a Buying Intent index of 5, placing it 9th of 22 brands measured in FURNITURE. Its Brand Trust index reads 7 and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 7 | 2 | 5 |