FURNITURE
DURIAN — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 3rd of 13 in FURNITURE
Buying Intent
26
3rd in category
Brand Trust
27
index value
Brand Desire
19
index value
As of Jun ’26, DURIAN records a Buying Intent index of 26, placing it 3rd of 13 brands measured in FURNITURE. Its Brand Trust index reads 27 and Brand Desire 19. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 4 | — | 2 |
| Aug ’25 | 4 | 3 | 4 |
| Sep ’25 | 24 | 21 | 23 |
| Oct ’25 | 46 | 32 | 43 |
| Nov ’25 | 26 | 47 | 42 |
| Dec ’25 | 24 | 28 | 31 |
| Jan ’26 | 12 | 20 | 31 |
| Feb ’26 | 3 | — | 2 |
| Mar ’26 | — | 4 | 3 |
| Apr ’26 | 36 | 48 | 47 |
| May ’26 | 21 | 34 | 30 |
| Jun ’26 | 27 | 19 | 26 |