FURNITURE

WAKEFIT — Buying Intent, Trust & Desire

India’s Buying Intent Index · Aug ’26 · 9th of 17 in FURNITURE

Buying Intent

9th in category

Brand Trust

index value

Brand Desire

index value

As of Aug ’26, WAKEFIT records a Buying Intent index of 4, placing it 9th of 17 brands measured in FURNITURE. Its Brand Trust index reads 2 and Brand Desire 5. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

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12-month trend

Month	Trust	Desire	Buying Intent
May ’26	3	4	4
Jun ’26	31	3	19
Jul ’26	—	4	3
Aug ’26	2	5	4

Other FURNITURE brands

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