HEADPHONES
NOISE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 4 in HEADPHONES
Buying Intent
39
1st in category
Brand Trust
36
index value
Brand Desire
37
index value
As of Aug ’26, NOISE records a Buying Intent index of 39, placing it 1st of 4 brands measured in HEADPHONES. Its Brand Trust index reads 36 and Brand Desire 37. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | 2 | 3 | 3 |
| May ’26 | — | 31 | 17 |
| Jun ’26 | 8 | 32 | 22 |
| Jul ’26 | — | 2 | 1 |
| Aug ’26 | 36 | 37 | 39 |