HEADPHONES
NOISE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 6 in HEADPHONES
Buying Intent
16.80
3rd in category
Brand Trust
—
index value
Brand Desire
30.03
index value
As of Sep ’26, NOISE records a Buying Intent index of 16.80, placing it 3rd of 6 brands measured in HEADPHONES. Its Brand Trust index reads — and Brand Desire 30.03. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | 2.13 | 2.64 | 2.69 |
| May ’26 | — | 30.66 | 17.18 |
| Jun ’26 | 7.94 | 31.75 | 22.15 |
| Jul ’26 | — | 1.75 | 1.07 |
| Aug ’26 | 36.55 | 36.69 | 38.97 |
| Sep ’26 | — | 30.03 | 16.80 |