HEADPHONES
SONY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 2nd of 3 in HEADPHONES
Buying Intent
29
2nd in category
Brand Trust
37
index value
Brand Desire
16
index value
As of Jun ’26, SONY records a Buying Intent index of 29, placing it 2nd of 3 brands measured in HEADPHONES. Its Brand Trust index reads 37 and Brand Desire 16. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’26 | 33 | 16 | 28 |
| Jun ’26 | 37 | 16 | 29 |