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HEADPHONES

pTRON — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 5th of 6 in HEADPHONES

Buying Intent
2.90
5th in category
Brand Trust
7.65
index value
Brand Desire
1.71
index value
As of Sep ’26, pTRON records a Buying Intent index of 2.90, placing it 5th of 6 brands measured in HEADPHONES. Its Brand Trust index reads 7.65 and Brand Desire 1.71. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2567.5312.5642.70
Nov ’2550.4037.2745.07
Dec ’2542.5797.7179.43
Jan ’2637.7457.1152.49
Feb ’2615.323.9713.95
Mar ’2659.31200.83144.06
Apr ’2657.8415.1239.66
May ’2664.7646.6961.28
Jun ’2612.3840.6528.88
Jul ’26—1.751.07
Aug ’263.4827.7219.04
Sep ’267.651.712.90

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