FINANCIAL SERVICES
PEERLESS GROUP — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 18th of 18 in FINANCIAL SERVICES
Buying Intent
0.94
18th in category
Brand Trust
1.02
index value
Brand Desire
1.06
index value
As of Sep ’26, PEERLESS GROUP records a Buying Intent index of 0.94, placing it 18th of 18 brands measured in FINANCIAL SERVICES. Its Brand Trust index reads 1.02 and Brand Desire 1.06. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 2.46 | — | 1.24 |
| Sep ’26 | 1.02 | 1.06 | 0.94 |