FANS
POLAR — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 8th of 10 in FANS
Buying Intent
16.22
8th in category
Brand Trust
25.84
index value
Brand Desire
2.11
index value
As of Sep ’26, POLAR records a Buying Intent index of 16.22, placing it 8th of 10 brands measured in FANS. Its Brand Trust index reads 25.84 and Brand Desire 2.11. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’26 | — | 2.65 | 1.62 |
| Jul ’26 | — | 15.82 | 8.92 |
| Aug ’26 | 1.23 | 14.56 | 9.74 |
| Sep ’26 | 25.84 | 2.11 | 16.22 |