GHEE
RED COW — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 10 in GHEE
Buying Intent
6
3rd in category
Brand Trust
5
index value
Brand Desire
6
index value
As of Aug ’26, RED COW records a Buying Intent index of 6, placing it 3rd of 10 brands measured in GHEE. Its Brand Trust index reads 5 and Brand Desire 6. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 5 | 6 | 6 |