TELEVISIONS
SAMSUNG — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 30 in TELEVISIONS
Buying Intent
709
3rd in category
Brand Trust
609
index value
Brand Desire
662
index value
As of Aug ’26, SAMSUNG records a Buying Intent index of 709, placing it 3rd of 30 brands measured in TELEVISIONS. Its Brand Trust index reads 609 and Brand Desire 662. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 659 | 718 | 761 |
| Oct ’25 | 740 | 803 | 861 |
| Nov ’25 | 711 | 589 | 725 |
| Dec ’25 | 677 | 261 | 491 |
| Jan ’26 | 299 | 646 | 508 |
| Feb ’26 | 495 | 400 | 499 |
| Mar ’26 | 409 | 365 | 429 |
| Apr ’26 | 840 | 722 | 870 |
| May ’26 | 563 | 582 | 638 |
| Jun ’26 | 857 | 738 | 886 |
| Jul ’26 | 629 | 836 | 816 |
| Aug ’26 | 609 | 662 | 709 |