TELEVISIONS
SONY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 30 in TELEVISIONS
Buying Intent
1107
2nd in category
Brand Trust
992
index value
Brand Desire
990
index value
As of Aug ’26, SONY records a Buying Intent index of 1107, placing it 2nd of 30 brands measured in TELEVISIONS. Its Brand Trust index reads 992 and Brand Desire 990. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 851 | 433 | 712 |
| Oct ’25 | 960 | 790 | 979 |
| Nov ’25 | 820 | 628 | 809 |
| Dec ’25 | 1056 | 544 | 881 |
| Jan ’26 | 911 | 929 | 1020 |
| Feb ’26 | 951 | 646 | 890 |
| Mar ’26 | 1403 | 612 | 1117 |
| Apr ’26 | 1028 | 732 | 982 |
| May ’26 | 1084 | 1037 | 1180 |
| Jun ’26 | 751 | 655 | 784 |
| Jul ’26 | 1061 | 824 | 1052 |
| Aug ’26 | 992 | 990 | 1107 |