MILK

SARAS — Buying Intent, Trust & Desire

India’s Buying Intent Index · Oct ’26 · 8th of 14 in MILK

Buying Intent

4.58

8th in category

Brand Trust

—

index value

Brand Desire

7.51

index value

As of Oct ’26, SARAS records a Buying Intent index of 4.58, placing it 8th of 14 brands measured in MILK. Its Brand Trust index reads — and Brand Desire 7.51. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

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12-month trend

Month	Trust	Desire	Buying Intent
Oct ’26	—	7.51	4.58

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