AIR CONDITIONERS
WHIRLPOOL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 11th of 26 in AIR CONDITIONERS
Buying Intent
71
11th in category
Brand Trust
60
index value
Brand Desire
71
index value
As of Jun ’26, WHIRLPOOL records a Buying Intent index of 71, placing it 11th of 26 brands measured in AIR CONDITIONERS. Its Brand Trust index reads 60 and Brand Desire 71. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 62 | 16 | 43 |
| Aug ’25 | 12 | 7 | 10 |
| Sep ’25 | 41 | 212 | 145 |
| Oct ’25 | 8 | 61 | 39 |
| Nov ’25 | 49 | 53 | 57 |
| Dec ’25 | 29 | 152 | 96 |
| Jan ’26 | 15 | 82 | 55 |
| Feb ’26 | 8 | 9 | 12 |
| Mar ’26 | 30 | 36 | 36 |
| Apr ’26 | 39 | 75 | 63 |
| May ’26 | 42 | 26 | 29 |
| Jun ’26 | 60 | 71 | 71 |