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ETHNICWEAR - WOMEN — Brand Buying Intent in India
India’s Buying Intent Index · Aug ’26 · 8 brands measured · category Trust 0
As of Aug ’26, BIBA leads ETHNICWEAR - WOMEN on Buying Intent among 8 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | BIBA | 395 | 242 | 358 |
| 2 | RAAGA BOUTIQUE | 19 | 10 | 16 |
| 3 | GLOBAL DESI | 6 | 4 | 6 |
| 4 | LIBAS | — | 8 | 5 |
| 5 | GLOBAL DESI | — | 8 | 5 |
| 6 | AURELIA | 3 | 2 | 3 |
| 7 | GATIM | 3 | — | 2 |
| 8 | PRAPTI | 2 | — | 1 |