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HINDI NEWS — Brand Buying Intent in India
India’s Buying Intent Index · Aug ’26 · 6 brands measured · category Trust 0
As of Aug ’26, AAJ TAK leads HINDI NEWS on Buying Intent among 6 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | AAJ TAK | 38 | 72 | 62 |
| 2 | ZEE NEWS | 21 | 40 | 33 |
| 3 | ABP NEWS | 21 | 28 | 28 |
| 4 | REPUBLIC BHARAT | 4 | — | 2 |
| 5 | INDIA TV | — | 2 | 2 |
| 6 | DD NEWS | — | 2 | 2 |