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SOAPS - AYURVEDIC — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 7 brands measured
As of Sep ’26, MEDIMIX leads SOAPS - AYURVEDIC on Buying Intent among 7 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | MEDIMIX | 43.32 | 60.10 | 55.70 |
| 2 | MYSORE SANDAL | 4.08 | 3.92 | 4.74 |
| 3 | PATANJALI | — | 3.17 | 1.93 |
| 4 | HIMALAYA | — | 1.69 | 1.03 |
| 5 | AYURMIX | — | 1.69 | 1.03 |
| 6 | AYUSH | — | 1.06 | 0.64 |
| 7 | MARGO | 1.02 | — | 0.52 |