WATER PURIFIERS
AQUAGUARD — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 9 in WATER PURIFIERS
Buying Intent
133.60
2nd in category
Brand Trust
136.58
index value
Brand Desire
98.65
index value
As of Sep ’26, AQUAGUARD records a Buying Intent index of 133.60, placing it 2nd of 9 brands measured in WATER PURIFIERS. Its Brand Trust index reads 136.58 and Brand Desire 98.65. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 99.60 | 118.31 | 120.93 |
| Nov ’25 | 143.16 | 180.45 | 179.82 |
| Dec ’25 | 140.94 | 141.07 | 159.00 |
| Jan ’26 | 277.24 | 129.76 | 222.26 |
| Feb ’26 | 145.36 | 290.62 | 247.89 |
| Mar ’26 | 137.64 | 82.79 | 117.28 |
| Apr ’26 | 126.89 | 124.70 | 138.09 |
| May ’26 | 47.73 | 95.70 | 82.07 |
| Jun ’26 | 82.01 | 94.57 | 96.55 |
| Jul ’26 | 88.18 | 43.05 | 72.47 |
| Aug ’26 | 66.62 | 149.97 | 121.61 |
| Sep ’26 | 136.58 | 98.65 | 133.60 |