WATER PURIFIERS
AQUAGUARD — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 9 in WATER PURIFIERS
Buying Intent
121
3rd in category
Brand Trust
66
index value
Brand Desire
150
index value
As of Aug ’26, AQUAGUARD records a Buying Intent index of 121, placing it 3rd of 9 brands measured in WATER PURIFIERS. Its Brand Trust index reads 66 and Brand Desire 150. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 113 | 89 | 112 |
| Oct ’25 | 100 | 118 | 121 |
| Nov ’25 | 143 | 180 | 180 |
| Dec ’25 | 141 | 141 | 159 |
| Jan ’26 | 277 | 130 | 222 |
| Feb ’26 | 145 | 291 | 248 |
| Mar ’26 | 138 | 83 | 117 |
| Apr ’26 | 127 | 125 | 138 |
| May ’26 | 47 | 96 | 82 |
| Jun ’26 | 78 | 95 | 96 |
| Jul ’26 | 88 | 43 | 72 |
| Aug ’26 | 66 | 150 | 121 |