TELEVISIONS
BPL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 15th of 28 in TELEVISIONS
Buying Intent
38
15th in category
Brand Trust
12
index value
Brand Desire
41
index value
As of Jun ’26, BPL records a Buying Intent index of 38, placing it 15th of 28 brands measured in TELEVISIONS. Its Brand Trust index reads 12 and Brand Desire 41. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 1 | 10 | 7 |
| Jun ’25 | 7 | 11 | 11 |
| Sep ’25 | 28 | 5 | 22 |
| Oct ’25 | 12 | 34 | 20 |
| Nov ’25 | 35 | 16 | 30 |
| Dec ’25 | 27 | 17 | 25 |
| Jan ’26 | — | 3 | 2 |
| Apr ’26 | 27 | 27 | 32 |
| May ’26 | 8 | 22 | 40 |
| Jun ’26 | 12 | 41 | 38 |