BISCUITS - BRAND
BRITANNIA GOODDAY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 8 in BISCUITS - BRAND
Buying Intent
17
3rd in category
Brand Trust
10
index value
Brand Desire
22
index value
As of Aug ’26, BRITANNIA GOODDAY records a Buying Intent index of 17, placing it 3rd of 8 brands measured in BISCUITS - BRAND. Its Brand Trust index reads 10 and Brand Desire 22. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 74 | 57 | 69 |
| Oct ’25 | 31 | 9 | 23 |
| Nov ’25 | 78 | 43 | 69 |
| Dec ’25 | 80 | 10 | 49 |
| Jan ’26 | 100 | 51 | 84 |
| Feb ’26 | 60 | 86 | 82 |
| Mar ’26 | 31 | 39 | 33 |
| Apr ’26 | 17 | 50 | 35 |
| May ’26 | 1 | 5 | 3 |
| Jun ’26 | 17 | 12 | 12 |
| Jul ’26 | 6 | 16 | 12 |
| Aug ’26 | 10 | 22 | 17 |