BISCUITS - BRAND
PARLE G — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 8 in BISCUITS - BRAND
Buying Intent
157
1st in category
Brand Trust
65
index value
Brand Desire
214
index value
As of Aug ’26, PARLE G records a Buying Intent index of 157, placing it 1st of 8 brands measured in BISCUITS - BRAND. Its Brand Trust index reads 65 and Brand Desire 214. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 26 | 75 | 47 |
| Oct ’25 | 179 | 161 | 187 |
| Nov ’25 | 115 | 89 | 107 |
| Dec ’25 | 54 | 64 | 62 |
| Jan ’26 | 12 | 24 | 26 |
| Feb ’26 | — | 1 | 1 |
| Mar ’26 | 7 | 7 | 7 |
| Apr ’26 | 167 | 319 | 272 |
| May ’26 | 122 | 104 | 127 |
| Jun ’26 | 221 | 280 | 280 |
| Jul ’26 | 42 | 143 | 104 |
| Aug ’26 | 65 | 214 | 157 |