BISCUITS - BRAND
BRITANNIA TIGER — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 3rd of 9 in BISCUITS - BRAND
Buying Intent
13
3rd in category
Brand Trust
18
index value
Brand Desire
7
index value
As of Jun ’26, BRITANNIA TIGER records a Buying Intent index of 13, placing it 3rd of 9 brands measured in BISCUITS - BRAND. Its Brand Trust index reads 18 and Brand Desire 7. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 3 | 6 | 4 |
| Nov ’25 | 3 | 3 | 4 |
| Apr ’26 | 1 | — | 1 |
| May ’26 | 1 | 2 | 2 |
| Jun ’26 | 18 | 7 | 13 |