WATCHES
CASIO — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 4th of 7 in WATCHES
Buying Intent
145.17
4th in category
Brand Trust
140.53
index value
Brand Desire
121.43
index value
As of Sep ’26, CASIO records a Buying Intent index of 145.17, placing it 4th of 7 brands measured in WATCHES. Its Brand Trust index reads 140.53 and Brand Desire 121.43. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 105.81 | 150.22 | 142.70 |
| Nov ’25 | 239.74 | 267.22 | 281.26 |
| Dec ’25 | 260.94 | 140.05 | 225.74 |
| Jan ’26 | 351.13 | 319.35 | 375.16 |
| Feb ’26 | 506.26 | 349.59 | 470.65 |
| Mar ’26 | 209.10 | 222.69 | 233.80 |
| Apr ’26 | 165.84 | 201.70 | 204.84 |
| May ’26 | 260.46 | 160.87 | 234.05 |
| Jun ’26 | 169.35 | 87.59 | 145.32 |
| Jul ’26 | 217.39 | 173.84 | 219.47 |
| Aug ’26 | 196.09 | 178.63 | 208.46 |
| Sep ’26 | 140.53 | 121.43 | 145.17 |