CREDIT CARDS
CITIBANK — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 6th of 12 in CREDIT CARDS
Buying Intent
6
6th in category
Brand Trust
4
index value
Brand Desire
7
index value
As of Aug ’26, CITIBANK records a Buying Intent index of 6, placing it 6th of 12 brands measured in CREDIT CARDS. Its Brand Trust index reads 4 and Brand Desire 7. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | 5 | 1 | 4 |
| Sep ’25 | 5 | 5 | 6 |
| Oct ’25 | 10 | 7 | 15 |
| Nov ’25 | 10 | 4 | 9 |
| Dec ’25 | 11 | 5 | 10 |
| Jan ’26 | — | 3 | 2 |
| Feb ’26 | — | 4 | 2 |
| Apr ’26 | 3 | 2 | 2 |
| May ’26 | 4 | 1 | 3 |
| Jun ’26 | 4 | 4 | 6 |
| Jul ’26 | — | 9 | 5 |
| Aug ’26 | 4 | 7 | 6 |