TELEVISIONS
CROMA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 9th of 23 in TELEVISIONS
Buying Intent
70.32
9th in category
Brand Trust
99.62
index value
Brand Desire
33.85
index value
As of Sep ’26, CROMA records a Buying Intent index of 70.32, placing it 9th of 23 brands measured in TELEVISIONS. Its Brand Trust index reads 99.62 and Brand Desire 33.85. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | 8.23 | 8.30 | 9.71 |
| Sep ’25 | 30.14 | 13.95 | 24.83 |
| Oct ’25 | 128.43 | 89.62 | 121.96 |
| Nov ’25 | 67.33 | 33.78 | 56.59 |
| Dec ’25 | 20.39 | 109.64 | 70.88 |
| Jan ’26 | — | 4.17 | 2.55 |
| Apr ’26 | 8.77 | 28.66 | 18.98 |
| May ’26 | 17.48 | 83.40 | 57.87 |
| Jun ’26 | 86.81 | 62.88 | 82.76 |
| Jul ’26 | 65.87 | 62.12 | 65.51 |
| Aug ’26 | 66.36 | 45.26 | 62.47 |
| Sep ’26 | 99.62 | 33.85 | 70.32 |