TELEVISIONS
HAIER — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 16th of 23 in TELEVISIONS
Buying Intent
30.35
16th in category
Brand Trust
—
index value
Brand Desire
54.00
index value
As of Sep ’26, HAIER records a Buying Intent index of 30.35, placing it 16th of 23 brands measured in TELEVISIONS. Its Brand Trust index reads — and Brand Desire 54.00. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 3.09 | — | 1.56 |
| Oct ’25 | 51.39 | 10.76 | 35.17 |
| Nov ’25 | 14.98 | 2.00 | 10.28 |
| Dec ’25 | 3.25 | — | 1.64 |
| Feb ’26 | 5.73 | 4.75 | 7.10 |
| Mar ’26 | 85.45 | 34.81 | 66.23 |
| Apr ’26 | 3.34 | 24.72 | 13.58 |
| May ’26 | 71.99 | 34.35 | 60.34 |
| Jun ’26 | 26.52 | 50.62 | 43.26 |
| Jul ’26 | 29.86 | 7.01 | 20.34 |
| Aug ’26 | 67.65 | 45.06 | 63.42 |
| Sep ’26 | — | 54.00 | 30.35 |