CHOCOLATE BAR
HERSHEY'S — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 11th of 11 in CHOCOLATE BAR
Buying Intent
0.38
11th in category
Brand Trust
—
index value
Brand Desire
0.63
index value
As of Oct ’26, HERSHEY'S records a Buying Intent index of 0.38, placing it 11th of 11 brands measured in CHOCOLATE BAR. Its Brand Trust index reads — and Brand Desire 0.63. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’26 | — | 1.85 | 1.13 |
| Jun ’26 | — | 3.47 | 2.12 |
| Jul ’26 | 5.26 | 23.66 | 14.45 |
| Aug ’26 | 5.53 | 4.35 | 6.41 |
| Oct ’26 | — | 0.63 | 0.38 |