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TELEVISIONS

HITACHI — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 19th of 23 in TELEVISIONS

Buying Intent
11.41
19th in category
Brand Trust
15.10
index value
Brand Desire
3.17
index value
As of Sep ’26, HITACHI records a Buying Intent index of 11.41, placing it 19th of 23 brands measured in TELEVISIONS. Its Brand Trust index reads 15.10 and Brand Desire 3.17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Apr ’2514.57—8.05
Jun ’2516.612.649.88
Jul ’25—1.160.71
Aug ’25—0.800.49
Oct ’2543.931.8522.88
Mar ’262.61—1.32
Jun ’2639.72—22.15
Jul ’26—1.090.67
Aug ’262.461.631.77
Sep ’2615.103.1711.41

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