GENERAL INSURANCE - PRIVATE
ICICI LOMBARD — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 3rd of 7 in GENERAL INSURANCE - PRIVATE
Buying Intent
35
3rd in category
Brand Trust
13
index value
Brand Desire
54
index value
As of Jun ’26, ICICI LOMBARD records a Buying Intent index of 35, placing it 3rd of 7 brands measured in GENERAL INSURANCE - PRIVATE. Its Brand Trust index reads 13 and Brand Desire 54. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 6 | 2 | 5 |
| Aug ’25 | — | 1 | 1 |
| Sep ’25 | 2 | 5 | 4 |
| Oct ’25 | 26 | 22 | 27 |
| Nov ’25 | 46 | 45 | 52 |
| Dec ’25 | 4 | 7 | 8 |
| Jan ’26 | 4 | 4 | 6 |
| Feb ’26 | — | 8 | 5 |
| Mar ’26 | 39 | 60 | 55 |
| Apr ’26 | 11 | 24 | 19 |
| May ’26 | 6 | 6 | 8 |
| Jun ’26 | 13 | 54 | 35 |