COSMETICS
L'OREAL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 4th of 25 in COSMETICS
Buying Intent
88.95
4th in category
Brand Trust
121.50
index value
Brand Desire
36.16
index value
As of Sep ’26, L'OREAL records a Buying Intent index of 88.95, placing it 4th of 25 brands measured in COSMETICS. Its Brand Trust index reads 121.50 and Brand Desire 36.16. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 122.47 | 134.88 | 142.54 |
| Oct ’25 | 28.98 | 26.47 | 31.69 |
| Nov ’25 | 43.99 | 22.99 | 74.25 |
| Dec ’25 | — | 51.41 | 29.03 |
| Jan ’26 | 28.33 | — | 15.86 |
| Mar ’26 | 103.18 | 181.64 | 159.60 |
| Apr ’26 | 43.49 | 202.81 | 137.37 |
| May ’26 | 302.11 | 45.16 | 187.60 |
| Jun ’26 | 63.75 | 25.33 | 49.16 |
| Jul ’26 | 70.24 | 46.32 | 65.50 |
| Aug ’26 | 2.46 | 10.52 | 7.47 |
| Sep ’26 | 121.50 | 36.16 | 88.95 |