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COSMETICS

LAKME — Buying Intent, Trust & Desire

India’s Buying Intent Index · Aug ’26 · 1st of 20 in COSMETICS

Buying Intent
583
1st in category
Brand Trust
505
index value
Brand Desire
543
index value
As of Aug ’26, LAKME records a Buying Intent index of 583, placing it 1st of 20 brands measured in COSMETICS. Its Brand Trust index reads 505 and Brand Desire 543. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Sep ’25256407370
Oct ’25270294313
Nov ’25319225304
Dec ’25184158189
Jan ’26244362336
Feb ’26318233310
Mar ’26799740857
Apr ’26495614617
May ’26520666661
Jun ’26607681719
Jul ’26653457619
Aug ’26505543583

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