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COSMETICS

LAKME — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 1st of 21 in COSMETICS

Buying Intent
719
1st in category
Brand Trust
607
index value
Brand Desire
681
index value
As of Jun ’26, LAKME records a Buying Intent index of 719, placing it 1st of 21 brands measured in COSMETICS. Its Brand Trust index reads 607 and Brand Desire 681. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’25178514390
Aug ’25240654500
Sep ’25256407370
Oct ’25270294313
Nov ’25319225304
Dec ’25184158189
Jan ’26244362336
Feb ’26318233310
Mar ’26799740857
Apr ’26495614617
May ’26520666661
Jun ’26607681719

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