LIPSTICK
LAKME — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 5 in LIPSTICK
Buying Intent
154
1st in category
Brand Trust
102
index value
Brand Desire
174
index value
As of Aug ’26, LAKME records a Buying Intent index of 154, placing it 1st of 5 brands measured in LIPSTICK. Its Brand Trust index reads 102 and Brand Desire 174. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 227 | 182 | 227 |
| Oct ’25 | 100 | 93 | 107 |
| Nov ’25 | 162 | 278 | 245 |
| Dec ’25 | 245 | 180 | 237 |
| Jan ’26 | 244 | 377 | 346 |
| Feb ’26 | 438 | 255 | 349 |
| Mar ’26 | 394 | 399 | 443 |
| Apr ’26 | 94 | 225 | 176 |
| May ’26 | 196 | 245 | 247 |
| Jun ’26 | 252 | 83 | 188 |
| Jul ’26 | 130 | 118 | 139 |
| Aug ’26 | 102 | 174 | 154 |