LIPSTICK
LAKME — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 8 in LIPSTICK
Buying Intent
160.89
1st in category
Brand Trust
217.41
index value
Brand Desire
74.78
index value
As of Sep ’26, LAKME records a Buying Intent index of 160.89, placing it 1st of 8 brands measured in LIPSTICK. Its Brand Trust index reads 217.41 and Brand Desire 74.78. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 99.75 | 93.29 | 107.15 |
| Nov ’25 | 161.50 | 278.45 | 244.87 |
| Dec ’25 | 245.31 | 179.90 | 237.28 |
| Jan ’26 | 243.57 | 377.28 | 346.08 |
| Feb ’26 | 438.48 | 254.80 | 348.71 |
| Mar ’26 | 393.81 | 399.36 | 442.92 |
| Apr ’26 | 94.12 | 225.24 | 176.07 |
| May ’26 | 196.18 | 244.91 | 246.89 |
| Jun ’26 | 251.61 | 82.92 | 188.04 |
| Jul ’26 | 130.36 | 117.65 | 139.19 |
| Aug ’26 | 102.02 | 173.67 | 153.77 |
| Sep ’26 | 217.41 | 74.78 | 160.89 |