SOCIAL MEDIA
META — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 3rd of 5 in SOCIAL MEDIA
Buying Intent
23.27
3rd in category
Brand Trust
33.78
index value
Brand Desire
8.80
index value
As of Oct ’26, META records a Buying Intent index of 23.27, placing it 3rd of 5 brands measured in SOCIAL MEDIA. Its Brand Trust index reads 33.78 and Brand Desire 8.80. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’26 | 5.32 | — | 2.68 |
| May ’26 | — | 2.32 | 1.41 |
| Jun ’26 | — | 7.94 | 4.43 |
| Aug ’26 | 36.55 | 14.56 | 28.48 |
| Oct ’26 | 33.78 | 8.80 | 23.27 |