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FABRICARE

NIRMA — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 5th of 18 in FABRICARE

Buying Intent
54
5th in category
Brand Trust
48
index value
Brand Desire
25
index value
As of Jun ’26, NIRMA records a Buying Intent index of 54, placing it 5th of 18 brands measured in FABRICARE. Its Brand Trust index reads 48 and Brand Desire 25. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jun ’25172021
Jul ’2531813
Aug ’25702352
Sep ’25181519
Oct ’25202827
Nov ’25303638
Dec ’251278
Jan ’2623715
Mar ’26624
Apr ’26202022
May ’26201218
Jun ’26482554

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